When my 2 year contract with my old company was up, I knew I had to make a break for it! They were SO complicated to work with, the site was SO outdated technologically and I just wanted to scratch my eyes out everytime I saw it. It wasn't me at all! I realized I was embarrassed to show people my website but I was too burnt out on this company (who shall remain unnamed) to deal with it again...and that is NOT a good business move. So...I jumped with both feet into this new world and I'm super happy I did. I found a way to let my voice and personality shine through to others and I'm no longer trapped in someone else's box.
I chose to update my blog but leave it fairly simple to challenge myself to put more complexity and color into my photos! I just want them to POP off the page! I decided that my website, however, is my statement piece and it had to be colorful, memorable and FUN!
This was one of the few times I got to put my graphic design degree to use. Below is an abbreviated version of my branding board I created to help me design my website.
Check out my new site here: www.heathercarpenterphotography.com. Hope you love it as much as I do! Here's to never being embarrassed of a website again!
xoxo,
Heather Carpenter
